Project Overview
The goal was to create a wellness App. The topic I choose was Diet, I choose it because is essential for good health and nutrition. It protects you against many chronic noncommunicable diseases, such as heart disease, diabetes and cancer.
Roles
User Research
Interaction Design
Branding
UI Design
User Research
Diving into research, I conducted 6 one-on-one interviews with questions focusing on why people can’t stay on track with their Diet even they know it’s important for their health.
People's Goals
Stay Healthy
Maintaining a healthy weight
Losing weight
Set theirself up
Competitive Feature Analysis
I looked at what other Apps are offering in the market to get a good idea of what it will take to compete with them, I choosed Lifesum, Meal Id, My fitnessPal as competitor.
Affinity Diagram
To help me extract insights and data points from my research I created an affinity diagram.
The affinity diagram helped me hone in on the most recurring pain points of my research by creating a clear visual of them on a white board.
User Persona
In order to remind me who my users are and helps me get in their shoes to empathize with them, Base on my research I create this User Persona as representation of my Ideal user.
User Journey Map
I mapped out the experience that Richards goes through as he tries to keep up with his diet.
Problem and Hypothesis statement
To identifies what is going to be changed and the action’s potential outcome, as well as why I think the change will have that particular result I created this “Hypothesis Statement”
Problem
A healthy diet is essential for good health and nutrition. It protects you against many chronic noncommunicable diseases, such as heart disease, diabetes and cancer. We have observed that many people can’t keep up in a diet because most of the time they don’t know what to eat
how might we (HMW)
How Might We help peoples whi can’t stay on track with their diet due to lacks of intakes and macronutrients calculator through the app
hypothesis statement
We believe that creating feature that give users meal intakes and macronutrient calculator will help him stay on a diet. We will know we are successful through a survey when they users reports that the features help them stay in a diet, we will know we are unsuccessful if the data we gather through the survey tell us that the feature did’nt help the users.
Ideation & Minimum Viable Product
Based on the quantitative data and qualitative customer feedback that I have from my audience, I brainstormed ideas on potential features and functionalities that my app will need to solve the problem. I grouped them into 4 categories using the Moscow Method.
The ideas in the “Must haves” and “Should haves” section will go on to make the Minimum Viable Product, that’s mean they will be in my app.
User Flow
To help me visualize the structure of the App, I mapped out the main flow, or “Happy Path”, that users would take in order stay on track with their Diet, they’ll be able to choose their daily meal and have Nutritional Information about them.
Lo-Fi Sketches
Based on the different stages outlined in the user flow, I put the concept down on paper. Using the sketches, I tested the flow and terminology to make sure it was as concise and usable as possible.
Mid-Fi Wireframes
With the data I gathered from the testing, I improved the original flow and implemented the changes as digital wireframes. After testing and iterating,
Moodboard
After I defined my brand verbally, I had to make sure that the emotions I intended to capture would resonate with our users. To do so, I put together a mood board to move past the original concept and begin visually defining the brand.
Hi-Fi Prototype
The prototype demonstrates the “Happy Path” we allow users to track the nutritional information about their meal, we provide them intakes, propose them recipes and they’ll be able to choose their meal by calories.
App responsiveness
